Future Retail Newsletter #115

How we all work, shop and play is fundamentally different now that businesses are re-opening. At Outform we have been putting insight, technology and creativity to that challenge.

Chris Brandewie, Outform’s VP of Strategy & Design, joins The Hype Hour to chat about the future of the display experience in a contactless shopping world.

There have been moments of inspiration that deserve limelight, and one of these unsung high-street heroes is arguably the humble pop-up.

Retailers will need to comply with government guidance to manage risk of coronavirus.

The record jump in May retail sales marks a sharp turnaround after two consecutive months of record declines.

As we emerge from the liminal space of nationwide lockdowns into new psychological and social territory, shoppers will be anxious about whether visiting stores will increase their exposure to the virus.

While select sports leagues have started to return to competition as businesses in some regions around the world get back to work, there’s no denying the impact of video games and esports on media consumption as consumers sheltered-in-place during much of spring.

As retailers struggle and e-commerce accelerates, there’s a big opportunity for brands, consumers, and streaming services to reinvent the theater of shopping.

Snapchat’s augmented reality dreams might be starting to look a bit more realistic. The company has been subtly improving its AR-powered Lenses every year, improving the technical odds-and-ends and strengthening its dev platform.

Environmental concerns are becoming important to young Chinese consumers. But how can brands use sustainable technology to meet this emerging demand?

The pair aim to attract CPG advertisers by combining shopper data from 60 million households with 39.8 million streaming TV accounts.

Retail has changed more in the last five years than in the last 50. This has been even further accelerated given the pandemic. Download the Outform Blue Paper, containing insights from a COVID-19 lens regarding retail and consumers.

Given the COVID-1 9 landscape, our team has started to uncover some of the most interesting micro-trends happening in our culture at this time. The Micro Trends Report covers industry insights that explore emerging conversations from global consumers across different channels.

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Check out previous editions of the Future Retail Newsletter for even more on tech, innovation, design, and retail.