There’s nothing better than curling up with a good book, but e-readers don’t inherently have that cozy feeling like paper books. Kobo wanted to capture this emotion, and we delivered it with our uniquely branded retail experiences. By taking inspiration from home furnishings, we created natural and intuitive settings for exploring the Kobo eReaders. Our end-cap, free-standing, and countertop displays captured the same warmth through wood tones and polished details for a fully scalable solution.

 

Objective.

Capture the familiar feeling of reading a tangible book through an e-reader in a retail environment while adding a modern twist to the store decor.

 

Solution.

Modern yet cozy in-store settings featuring beautiful furniture and displays which all out the emotions associated with books.

 

CUSTOMER CONVERSION

Enhanced by 20%

200+ UNITS

Produced for North America

DWELL TIME

Increased by 150%

45 DAYS

Manufacturing Cycle