M&M’s are as delicious as they are fun. But in Orlando, the city that’s home to Mickey and Minnie, making M&M’s World a destination was a challenge. We helped M&M’s World compete by bringing their iconic characters to life for an unforgettable brand experience. We created a fully interactive and colorful world inside and out, outfitted with larger-than-life characters and high-quality retail displays. Combining our expertise in design, fabrication, and deployment, this project came together to add a new Orlando destination to the map.
Challenge.
To remind consumers of the M&M brand in a city heavily saturated with other memorable characters.
Process.
Amazing concepts brought to life through production and implementation took the project to another level.
Results.
A vibrant, fun, and memorable retail space which illuminated the brand to its fullest.
17,500 SQ FT
Of Brand Experience
LASTING
Customer Impressions
LARGER-THAN-LIFE
M&M Characters
ON-BUDGET
and On-Time Delivery
VM+SD AWARD
Store of the Year