DIGITAL MANNEQUIN
DIGITAL MANNEQUIN
Outform’s digital mannequin interactive platform is a retail-ready visual merchandising solution designed to revolutionize the fashion and apparel industry. Change in retail is accelerating, with new and existing challenges becoming more apparent. Our digital mannequin interactive platform solves some of retail’s biggest problems by increasing customer engagement, elevating the in-store experience, and providing measurable commercial value to your retail business.
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ELEVATE
the In-Store Experience
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EXPAND
Product Representation
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INCREASE
Selling Opportunities
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ENHANCE
Customer Engagement
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How it Works
The digital mannequin platform functions similarly to a traditional mannequin but with added innovation and increased shopper value. Use the interactive platform anywhere a traditional mannequin would be placed in-store. Let the system’s high-fidelity content showcase and elevate your merchandised assortment.
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CREATING VALUE
With changing customer expectations, shoppers are increasingly receptive to content that directly relates to them. With the digital mannequin, shoppers can select from different models representing various body types and ethnicities, helping shoppers establish a more personalized connection with your product and brand.
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RETAIL READY
Our solution is designed around practical retail realities to ensure seamless operation in your retail environment. Outform’s digital mannequin interactive platform comes with customizable accessories, such as illuminated sides (RGB-enabled), interchangeable merchandising shelves, and swappable front frames to customize a unique look and function for your mannequins.
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DATA & ANALYTICS ENABLED
The digital mannequin can record in-store impressions such as dwell time, number of sessions, content preferences, and more. In addition to the in-store metrics, the digital mannequin platform can also capture online metrics and user information by aggregating data from the shopper’s mobile experience. This platform enables enhanced 360 visibility into a shopper’s in-store and online sessions.
Ways to Use It
Outform’s digital mannequin interactive platform is designed to be a flexible solution and can be used in multiple retail environments.
Merchandising Areas
Elevate how you showcase your apparel lineup using dynamic content to tell a better in-store story.
store entrances
Use the digital mannequin to draw foot traffic into your store by adding a compelling design element to your storefront and windows.
free standing displays
The digital mannequin can command its own space bringing powerful attract and engage elements to any area in-store.
standalone kiosk
The digital mannequin can function as a pop-up kiosk using interactive merchandising content for mobile-based transactions.
Technical Specifications
- 86” LCD 4K transparent screen
- 2000 watt lighting system
- H 82.3” X 46.9” X 23.8”
- Requires 1AC power outlet with 20amp
- UL, FCC, CE, UKCA, ASCE Certified.
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Highlights
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Victoria's Secret PodDrop Experience
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Introducing the Digital Mannequin