Future Retail Newsletter #136

Hotel rooms could serve as the next office spaces, retail employees are being pushed to become TikTok influencers, and new store openings in the midst of the pandemic.

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RETAIL // Postmates Is Launching A New Retail Delivery Feature Postmates is rolling out what could be the biggest update to the company’s service in a long time — adding a retail option for users to shop local stores and for local merchants to set up a virtual on-demand storefront in the app. techcrunch.com Read More

RETAIL // What a Vaccine Could Mean for Retail There’s finally hope of an end to a pandemic that has destroyed lives and livelihoods and upended consumer behavior. For now, uncertainty still rules. retaildive.com Read More

RETAIL // Target, Ulta: Pandemic Cosmetics Retail Innovation New partnerships and brands in the cosmetics market try find ways around trying makeup on in-store. AR and social commerce innovation have become key tactics. pymnts.com Read More

TRENDS // Why Your Next Office Could Be A Hotel Room With remote workers looking for an alternative to working at home, renting hotel room and lobbies by the day could offer the solution. sifted.eu Read More

TRENDS // Retailers Are Pushing Employees To Become TikTok Influencers Companies believe that their employees can carry their message much further than a faceless brand account. But while the employee advocacy marketing tactic has existed for a few years, it is increasingly moving into TikTok. digiday.com Read More

CONSUMER INSIGHTS // Alibaba President Says Record Singles’ Day Shows ‘Phenomenally Strong’ Chinese Consumer Chinese e-commerce giant Alibaba on Wednesday posted record sales for its annual Singles’ Day, topping $74 billion in gross merchandise volume. finance.yahoo.com Read More

TECH // L’Oréal rolls Out a Line of Virtual Makeup Selfie filters have improved immensely over the past several years, but companies on the forefront of the tech see plenty of room to grow. techcrunch.com Read More

TECH // How Smart Tech Can Help Brick-and-Mortar Survive Not every retailer will be ready to deploy an in-store robot or cashier-less checkout in time for Black Friday. However, in the ever-changing reality, brick-and-mortar retailers no longer have the luxury of putting off smart retail strategies. Now is the time to adapt operations to suit the world’s new normal. mytotalretail.com Read More

DESIGN // First Look: Inside Coming Soon’s New Retail Store The new space is divided into vignettes and features a sampling of the vintage furniture. curbed.com Read More

BRAND HIGHLIGHT // Why Dries Van Noten Is Opening Its First US Store Now The Belgian brand is opening its biggest store yet in Los Angeles, after the opening of a freestanding boutique in Shanghai in September. voguebusiness.com Read More

OUTFORM // Newsletter Survey How are we doing? Please take a moment to provide your feedback on our Future Retail Newsletter. outform.typeform.com Read More

OUTFORM // Get More Innovation News Check out previous editions of the Future Retail Newsletter for even more on tech, innovation, design, and retail. outform.com Read More