MEDIA

DC BATTERY OPERATED ISHELF – A DIGITAL SIGNAGE DISPLAY THAT CAN LAST FOR 3 MONTHS ON ANY SUPERMARKET SHELF.

30 Dec 2010 18:25

With an eye catching flashing LED activation button that plays customized movies or JPEGS slideshows the iShelf replaces in store sales personnel.

London, UK - In store marketing has undoubtedly become one of the most vital forms of advertising for many retail stores. However, with limited space and retail environments having become a brand in itself, most department stores or supermarket chains are unwilling to allow each brand to showcase individual counter or floor POS displays to enhance their sales. Moreover, the importance of maximizing shelf space to have products readily available for purchase cannot be compromised.

i-Display has therefore responded to this demand by producing the iShelf, a battery operated, easy to attach digital signage shelf display that can last for over 3 months with constant activation. The iShelf comes with an attention grabbing flashing LED activation button that plays movie or JPEGS slideshow with audio and executes the job of a sales person when pressed. According to Ben Chanoch, VP of Sales and Marketing at iDisplay, “The iShelf is a low-cost, easy to operate shelf display that allows retailers to engage, inform and educate their consumers while they are in store. Its video content is easily uploaded via a USB stick and there is the added attraction of having replaceable static print that provides strong branding area for your graphics message.”

Designed to operate cable free and with the use of standard batteries the iShelf fits conveniently into a multiple of shelving configurations in any retail environment especially that of supermarkets and grocery stores. Using its secure and adjustable mounting system the height and angle can be changed to ensure that customers never miss these digital signage sales personnel. This feature also has the added advantage of not taking up valuable merchandising space which can be a concern for supermarkets and grocery brands. (Add landing page video content here).

“We are committed to finding solutions that allow digital signage displays to blend in with their environment while simultaneously gaining the attention of consumers as they shop so they are inclined to find out more about the product on the shelf by interacting with the display,” says Chanoch. “If these two concepts are fulfilled then when the consumer gets home he/she can boast of their cool (but spontaneous) purchases and retailers can justify their ROI on such a display.”

The iShelf's notable features Include:

Cable Free - Battery Powered

Push Button Activation

Diagonal Size 7” Screen – 480x234 resolution

Built In Memory 1GB; SD Memory Card (up-to-2GB); USB 2.0 Host

MPEG1,MPEG2,MPEG4 (Divx4,Divx5,Xvid [ .AVI]),MJPEG Playback

(8) D-Cells = 25 Hours (3 months) (based on 30 activations/day - up to 3,000 activations of a 30 seconds movie

ABOUT i-DISPLAY

Based in London, UK, iDisplay can boast of having some of the most user- friendly and adaptable digital signage displays available on the market. Their goal has always been to deliver high-end products to their clients that only seem intimidating but in reality allows the users to focus their resources on building a brand rather than figuring out instruction manuals.  Their innovative range of products can be viewed by visiting http://www.i-display.com