There’s a warm and joyous energy during the holiday season, especially in New York City. Citibank wanted to join in on the holiday fun in an authentic way, something that can be challenging for banks. We saw the perfect opportunity to implement a dazzling Holiday Window Light Show that transformed Citibank’s New York City branches into a snowy winter wonderland, while still maintaining a polished and professional atmosphere.

HIGHLIGHTS
  • 53 branch presence
  • 30 day lead time
  • over 4 million impressions
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Highlights